We’ve addressed how you can brand yourself and your recruiting firm in a positive way, and also how you can do so in a negative fashion. That brings us to this question: who’s doing the branding here, anyway? You’ll notice…

In the first blog post in this series, I discussed the difference between “marketing” and “branding.” There is a pivotal point in the business process where marketing becomes branding—and that’s when you make your first contact with a prospective customer…

Do you market your recruiting firm . . . or brand it?   Do you do both?  Or do you try to do both, and end up accomplishing neither?  And finally, is there even a difference between marketing and branding your recruiting…

We recently conducted a poll of Top Echelon Network recruiters by posting a question in the Members’ Area. That question was as follows: How would you characterize your thoughts about the second half of the year on your desk? Results:…

So far in this blog post series, I’ve outlined why providing a positive experience is important for recruiters and I’ve also offered six ways that recruiters can provide such an experience. I’d like to wrap up this series by addressing…

In my previous blog post, I discussed “Why Providing a Positive Experience is Important for Recruiters.” However, let’s face it: people in general don’t have warm, fuzzy feelings when they think about recruiters. So as a recruiter, you have to…